What is Delulu Tees

Blue sky with clouds graphic that says, "from cloud nine to cotton"

Delulu Tees is a California-grown, LGBTQ+ owned apparel brand that loves a good laugh and doesn’t take life too seriously.

Between politics, the economy, and everything else going on, life can be a lot. Sometimes being a little delusional is what gets you through the day. Not in the sense of ignoring reality, but knowing when to laugh at how ridiculous things can be.

That’s what being “delulu” means to us. Finding humor even when things aren’t great, being comfortable with who you are, and not being afraid to express yourself. We can’t control everything happening around us, but we can still find reasons to laugh, enjoy the little things, and make the best of what we’ve got.

That perspective shapes everything we create.

Who We Are

We’re Kalie and Darian, siblings and co-owners of Delulu Tees. We design and make shirts that are funny, a little weird, and sometimes deranged.

Wear What You Believe

Our designs are fun, usually weird, and little pieces of our personalities. A lot of our ideas come from conversations between the two of us. Maybe it’s something one of us said, something that happened to us, or, if we’re being honest, probably something stupid we saw on TikTok.

We make things that make us happy. Sometimes there’s a story behind a design, and sometimes we just think it’s funny. Life gives us plenty to take seriously, your t-shirt doesn’t have to be one of those things. If we like an idea, we run with it.

Stay creative. Stay you. Stay delulu.

Photo of sibling co-owners Kalie (left) and Darian (right)
Blue sky with clouds graphic that says, "printed in-house. Worn everywhere under the sun"

Why Choose Us

The Delulu Difference

We design and print everything ourselves, right here in-house. From start to finish, we’re involved in every step because we care about the quality of what we make. Whether it’s one of our own designs or a custom order for another business, we put the same care and attention into every shirt that leaves our shop.

We love making designs that are fun, original, and a little different. But just as important as the designs themselves is the quality of what they’re printed on. We choose our materials carefully and take the time to get every print right, so you end up with something that looks great, feels good, and holds up after plenty of washes.

We don’t use AI to create our artwork, and we don’t outsource it. Everything is designed by us, from the initial idea to the finished artwork. We want what we make to reflect our own creativity, personalities, and sense of humor.